Browse
Membership
Why join? Member benefits Healthcare HMCA discounts benefits For Individuals For Students and ECTs For Educational Institutions NSEAD Member Assistance Programme Member Portal Join Us
Resources
The Big Landscape Anti-Racist Art Education Curriculum Primary Education Teaching Inspiration Films & Videos Research, reports and reviews Health & Safety
Publications
AD Magazine iJADE The Art Educator Blog NSEAD Shop Archive
Courses & Events
What's On iJADE 2023 CPD and Training E-Learning
Professional Learning Community
About NSEAD NSEAD Awards Advocacy Policy and Research groups NSEAD Directories Regional Networks Groups NSEAD Art activists
News
Trade Union
About the union How to seek help Legal advice & aid Trade Union FAQs Health and Safety Updates Careers advice COVID-19 Advice and Guidance Useful Links Introducing Sensitive Topics into the Art, Craft and Design Curriculum TOOLKIT
Join Us

A Creative Design Process

7 areas of design activity

 

A fully flexible Design Process for Creativity, that broadly follows a circular process flow, but enables movement between specific stages/actions

  • Define - the identification of a Design Brief, setting out a creative opportunity or specification of outcome, including a customer need or commissioner profile.
  • Research - identifying all salient information needed to complete the design including customer/user/commissioner profiles, markets, purpose, need, previous similar products, stylistic influences, preferences and cost effectiveness, but also early investigation and media experimentation.
  • Imagine/Invent/Ideate – Ideas development generation (key to innovation/creative development). Returning to Research (investigation & experimentation) as needed.
  • Refine & Iterate - the development of the idea, through stages that clarify and improve the outcome, with more Research (investigation & experimentation) as needed.
  • Prototype/visualise - the modelling and creation/manufacture of versions to enable definitive testing or consideration against the brief/intention.
  • Implement - the selection and move to final creation/production, realisation or manufacture.
  • Evaluate - a Quality Assurance process that seeks to confirm the effectiveness of the outcome/s measured against the project brief/specification or success criteria.

 

Reclaiming the D-word in art and design, G. Gast, AD magazine, issue 3, p 2011, NSEAD

www.nsead.org/publications/ad-magazine/issue-03

 

Back
When
12th February 2020
Share
Learn More
About NSEAD T&Cs Support us Letter to Gillian Keegan Funding from the Paul Hamlyn Foundation Legal / Privacy News Letter Invest in arts subjects to protect our children’s futures
Company
Support our work
Support
01225 810134 Contact Us
Advertise with us
Learn more
Follow Us
© 2023 NSEAD | All Rights Reserved
Site by Grandad Digital